My Approach

Go for goodwill.

After three decades as a working journalist, I am convinced that:

The appetite for stories is relentless and media necessarily more accessible than many might assume.

If we are prepared to put in the necessary work and thought, we will find ways to get through to sympathetic and interested journalists.

Some people too readily assume antagonism or disinterest and therefore miss opportunities to connect with media .

There are increasing opportunities in increasingly diverse media.

Storytelling is the key to connecting.

Basic news and feature writing skills can be learned by most people.

Interviewing skills can be taught even to those who might be wary of approaching strangers.

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